Who are we?
Founded in Leeds in 2024, The Ummah’s Apparel began with the simple dream of uniting all Muslims toward the common goal of pursuing the Akhirah, and sharing our struggles in the Dunya.
With Tawheed as the unifying factor, our passion for minimalistic fashion alongside our unwavering commitment to faith is showcased within the stories we tell, and the communities we build.
We strive for continuous improvement and prioritising communal feedback throughout our process of handcrafting luxury, designer grade pieces from the ground up, at an attainable price point to ensure access for all.
Keep an eye on our socials and watch closely as we establish The Ummah in the world of luxury streetwear.
Our Values
FLEURE (Latin Verb)
To Flow. Symbolising the state of our personal and communal growth.
Family
"Your first relationships."
Uphold family ties and forgive as you hope to be forgiven.
Love
"...for others, what you love for yourself."
Treat those around you as you wish to be treated.
Education
"Allah taught us by the pen, so learn."
Seek and implement knowledge to improve yourself and benefit society.
Unity
"Unite upon similarities and put aside what divides."
Transcend borders, language, culture, race, and sect.
Reflection
"Gratitude and a Growth Mindset."
Ponder on your blessings and commit to continuous personal growth - physically, mentally, and spiritually.
Endurance
"One more rep."
Build resilience through life's adversities, remaining grounded in faith and purpose.